Tag: global marketing

International Sales Tie-Ins: How to Coordinate Film Releases by Territory
Joel Chanca - 14 Oct, 2026

International Sales Tie-Ins: How to Coordinate Film Releases by Territory

Learn how to coordinate international film releases by territory. Discover strategies for managing sales agents, marketing assets, and digital windows to maximize global revenue.

How International Fanbases Drive Franchise Film Sequels and Global Marketing
Joel Chanca - 15 Mar, 2026

How International Fanbases Drive Franchise Film Sequels and Global Marketing

International fanbases now determine which franchise films get sequels. From TikTok trends to localized marketing, studios rely on global fan passion - not just U.S. box office numbers - to greenlight and promote movies.